Visit Little Switzerland’s previous logo was outdated and did not capture the essence of the community. VanNoppen Marketing created a new brand that is modern, appealing to dynamic audiences, and conveyed the unique location on the Blue Ridge Parkway. A supplementary brand guidelines package with fonts and colors helps member businesses and community partners keep branding consistent.
Vistas & Venues offers a selection of vacation rentals and adventure experiences around Shortoff Mountain. The VNM creative team had a blast designing their new brand with custom artwork.
In conjunction with a custom website, VanNoppen developed a new visual brand identity for Surry Scenic Bikeway, over 500 miles of designated cycling routes through Yadkin Valley wine country in North Carolina.
We teamed up with local AirBnB, The Belle at Avery, to create a unique brand that captured the historic charm of the venue.
VanNoppen Marketing was hired to help longtime client and friend Switzerland Inn brand a popular NC motorcycle route. We named it The Diamondback.
