NCSSM-Morganton Dragon Mascot

In collaboration with a NCSSM-Morganton student-led committee, VNM developed numerous concepts, illustrations and iterations until landing on this unique look, shown in 3 of the institution brand colors.

In addition to the full body winged dragon and head only version of the new brand mascot, VNM developed a word mark logo featuring the dragon as a "S" in NCSSM.

VNM developed mockups of the new mascot displayed in large scale murals across the NCSSM-Morganton campus.

Tshirts for students, staff and parents were designed alongside jerseys for the NCSSM-Morganton sports teams to wear featuring the new mascot.

What branding project is complete without merch? VNM identified and designed key products for giveaways and schools store sales.

A proud parent of NCSSM-Morganton Dragons bumper sticker was the icing on the cake for this fun and engaging project.