Brewery Logo & Branding

VNM was tasked with developing a simple graphic that captured the essence of quality craft beer developed along river systems in the Southeast, but that would jive with its brewerys' sub-brands when they appeared together.

The resulting icon of two water lines does both.

Paired with a clean sans serif font, the new Made by the Water logo and brand brand blue by VNM conveys a modern but approachable aesthetic.

VNM developed a stacked version of the logo for use on merch like ball caps and boxes.

Our personal favorite! A badge version of the logo featuring Made By The Water acronym, MBTW, and the signature icon is perfect for shirts and other merch.

Alternate versions such as this reflected logo were developed for unique use cases such as water bottles, beer paraphernalia and more.